We've Partnered with WIT!
- Battle Cancer
- Jan 24, 2020
- 2 min read
Battle Cancer is proud to announce a new set of brand partners for 2020, with WIT Fitness taking the headline spot.
We revealed the partnership earlier this week with a Battle Cancer challenge and class takeover at WIT’s central London gym and store.
Our launch event saw over 50 people attend to take part in energetic, playful workouts synonymous with our inclusive events that place teamwork at the centre of the experience.
WIT members, cancer survivors, Battle Cancer volunteers, CrossFit Games athlete Zack George and the Buttery Bros came to WIT to throw down and show their support.
“WIT is about learning from failures, the willingness to forge on and the guts to reach your full potential. It’s this ethos that strikes a chord with us at Battle Cancer” said Founder and Director of Battle Cancer, Scott Britton.
A friend of Battle Cancer since its inception in 2017, WIT Fitness has supported the functional fitness fundraiser in London in previous years and is now the event’s global headline partner.
Together, Battle Cancer and WIT want to inspire and empower more people to take on a fitness challenge, to raise funds for cancer charities close to their hearts, and achieve more than they ever thought possible.
WIT CEO Dan Williams commented:
“WIT is proud and humbled to partner with this organisation in 2020, with the hopes that our involvement can help catalyse their global mission of driving movements that help those affected by cancer, to inspire them in their darkest moments and support them in their recovery.”
This partnership will see an exclusive range of Battle Cancer event t-shirts designed and made by WIT, as well as WIT pop-up events, activations at Battle Cancer comps and more.
Love seeing 50+ people come together for inclusive, teamwork-driven workouts! Congrats on landing WIT Fitness — that London takeover sounds amazing. I've been using https://glbviewer.com
This post highlights a meaningful partnership that goes beyond branding—collaborations like this help amplify Battle Cancer’s mission by combining fitness, community, and fundraising efforts. Working with partners such as WIT plays a key role in expanding reach and supporting initiatives for those affected by cancer.
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This post does a fantastic job of highlighting the spirit and purpose behind the Battle Cancer CrossFit Challenge. The way you conveyed the dedication and community support was both inspiring and motivating. The way you explained the topic was very clear and helpful. I recently came across a similar discussion on a review blog, and it offered an interesting perspective as well. It reminded me of some of the thoughtful community-focused content I’ve seen on https://southerndry.com/ which celebrates stories of perseverance and engagement.
Over 50 participants joined in energetic, playful workouts that embodied Battle Cancer’s inclusive ethos, where melon playground teamwork is always at the heart of the experience.