CORPORATE EXPERIENCES
Battle Cancer London
YOUR FITNESS FUNDRAISING EXPERIENCE
Battle Cancer is an amazing opportunity for teams of four to raise money, improve their fitness, create lifelong bonds and take on one of the most exciting CrossFit challenges in the world.
Magic Mountain is bringing those teams together to extend that experience for the 12 weeks preceding the event, turning the training period from an individual slog into a motivational team journey.
We're working with businesses to bring this incredible experience to their employees as a health and wellbeing benefit, provided by the company, to make health and teamwork a priority in the workplace.
STRUCTURE
ENTER UNLIMITED TEAMS OF FOUR
12-WEEKS OF MAGIC MOUNTAIN HEALTH, WELLNESS & FITNESS TRACKING
12-WEEKS OF FUN MAGIC MOUNTAIN COMMUNITY FITNESS & FUNDRAISING CHALLENGES
1-DAY BATTLE CANCER EVENT
HOW IT WORKS
STEP 1: ENTERING TEAMS
You will advertise to your employees that you're offering free places at Battle Cancer London as part of an employee wellbeing offering.
Anyone that wants to enter can either make a team or put their name forwards to be put into a team.
Magic Mountain and Battle Cancer can provide support with marketing the offering to teams, as well as helping the teams decide on a cancer charity to be their cause. We'd love for you to support our own charity, The Battle Cancer Program, but you can choose any registered cancer charity close to your hearts.
Once team numbers are confirmed and signed off, we will book in a session on how Magic Mountain and Battle Cancer will work.
STEP 2: ONBOARDING
Magic Mountain and Battle Cancer will run an online session with your teams and key stakeholders. In that session we will cover:
What is Battle Cancer - What you can expect on the day, how the events will run, what you need to prepare, how fundraising works and tips to raise.
What is Magic Mountain - How you can use Magic Mountain to prepare for BC, how to set up your mountains, logging activities, getting the best out of MM.
What the 12 week training program looks like - Answering questions around the types of workouts at BC and how you can train for them.
The fun challenges they can expect to take part in throughout the 12 week build up - Challenges hosted on MM and in line with business objectives
STEP 3: KICK OFF
The Mountains will start on the 26th July. This is when the 12 week training programme starts and the first challenge will run.
All training programmes will have been sent out to the teams in advance of this date. The Mountains will have been created and ready to begin.
Magic Mountain will provide on hand support to all teams starting their mountains. Communication can happen via email support or if the business has an internal communication channel that they are happy to give access to Magic Mountain, questions can be asked in that way.
STEP 4: MANAGING THE MOUNTAINS
Magic Mountain will offer ongoing support for the full 12 week program.
Engagement challenges, fun variations on mountains and real-world events will supplement the app to drive maximum engagement and enjoyment out of the experience for all teams.
Battle Cancer will provide ongoing advice regarding the training program throughout the full 12 weeks.
STEP 5: REPORTING
Magic Mountain will provide aggregated anonymous data to the business regarding the behaviours and actions of their teams. This data will include:
Types of activities undertaken (ranked by popularity)
Total time exercised on a daily, weekly and monthly basis (plus average across the business)
Heat map of daily exercise times
Average weekly calorie burn per individual (demonstrate increased over time through engagement with the programme)
Top burning teams for the purpose of prizes and competitions (must be opt in)
These reports will demonstrate the effectiveness of the initiative and help to steer future business decisions that will impact the health and wellbeing of the teams.
STEP 6: EVENT DAY!
The ultimate celebration of your fundraising, training and hard work. Your teams will represent your business on the competition floors at Battle Cancer London!
Enjoy an exhilarating day of The Battle Cancer CrossFit Challenge workouts, cheer on colleagues, network with other corporate teams, and share stories with other athletes.